Today, March 21, 2024, a highly anticipated news was presented in the world of Mexican motorsport: the unveiling of the Super Cup calendar and the introduction of the new main sponsor, Roshfrans, at a special press conference. This announcement is significant, as the partnership with Roshfrans not only recalls a glorious era of touring car racing in Mexico in the late 90s, particularly during the Mustang Cup, but also reaffirms Roshfrans' ongoing commitment to Mexican motorsport.
The sponsorship news brings with it a wave of nostalgia and anticipation. Roshfrans, a brand already established in the motor world, has been intrinsically linked to motor racing in Mexico, providing not only financial support but also a historical legacy. Its name evokes memories of thrilling competitions and memorable moments on the track, fueling the expectation that this year's Super Cup could revive that same passion and excitement.
The Super Cup website has also received a timely update, becoming a more attractive and functional tool for enthusiasts and followers of the championship. This change is designed to enhance the user experience, providing easy and quick access to vital information such as the championship calendar, current standings, and details about the different categories and teams. This digital improvement is a step forward in the modernization of the championship, showing a commitment to accessibility and fan engagement.
This year's calendar stands out for its diversity of venues across the country, representing a challenge for drivers and teams alike. With races scheduled at some of Mexico's most iconic and challenging tracks, the season promises to be one of the most thrilling to date. The dates and venues are detailed as follows:
| Date | Location |
|---|---|
| April 20 and 21 | Autódromo de Monterrey, Monterrey |
| June 15 and 16 | Autódromo Hermanos Rodríguez, Mexico City |
| June 29 and 30 | Ecocentro Expositor Querétaro, Querétaro |
| July 27 and 28 | Óvalo Aguascalientes, Aguascalientes |
| September 7 and 8 | Autódromo Francisco Villa, Chihuahua |
| September 28 and 29 | Autódromo Miguel E. Abed, Puebla |
| November 16 and 17 | Autódromo Yucatán, Mérida |
The season promises to be dynamic and competitive, with categories such as GTM, Tractocamiones, Formula 5, and Mexbike. The addition of new sponsors, led by Roshfrans, suggests a notable strengthening of the championship, positioning it as one of the most prominent events in the Latin American motorsport scene.
My interest in motorsports has been a constant in my life, a passion that has led me to work in a variety of important events in this field. Among them are the World Rally Championship, Formula E, NASCAR Cup Series, NASCAR Mexico and dirt track competitions.
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